Kanye teams with Willo Perron as the co-creative heads for the show at the Belasco Theatre in Los Angeles, which will be hosted by adult-film star Asa Akira and will be live-streamed on the adult entertainment site. ‘Ye is co-creative director of the inaugural Pornhub Awards, which will air Thursday night,

Perhaps no one should be so surprised. West is a “professed fan of the site,” On his recent Jimmy Kimmel Live! appearance, West admitted his fondness for the porn site. “Do you feel like your attitude toward women has changed since having daughters?” Kimmel asked, to which Kanye bluntly responded, “No, I still look at Pornhub.”

As a thank-you for the shout-out, Pornhub recently granted the rapper a lifetime of free premium membership to its service.